Vadim Kleyner, Smartland

Key topics covered:

• Practical applications of AI in business and optimizing FaceBook advertising strategies.

• Significance of AI in decision-making.

• Vadim spends 10% of his 12-16 hour office day on ChatGPT for communication, reports, and verifying tenant information.

• Smartland has plans to upgrade their chatbot, Lisa, to an AI-based version.

• Ambitious plan to upload 15 years of data into an AI environment for better decision-making and reporting.

Highlights of the conversation:

From Vadim:

• Why should real estate professionals pay attention to AI today?

  • The industry is shifting from manual, labor-intensive processes to more efficient, AI-driven methods.

  • There will be significant changes in how and where people spend time in the industry, with a big shift in human capital investment over the next five years​​.

• How do you use AI personally?

  • Uses personal productivity tools embedded with AI for tasks like checking grammar and readability in emails.

  • Finds these tools valuable for consistent work oversight and improvement​​.

• Any easy wins for listeners to test and try with AI?

  • Recommends playing around with ChatGPT for various tasks such as writing essays or job descriptions.

  • Highlights that these tools can be a great starting point and significantly ease the drafting process​​.